Take a look at this:
This was taken from a job ad I saw recently, a semi senior admin job in the midlands. After a long list of:
You MUST have this experience
You WILL have these skills etc etc…
… it listed the benefits of working for this particular organisation. Take a look, they’re really selling it aren’t they? (Comments in brackets are mine by the way…)
Competitive basic salary (AKA as little as they can get away with paying you)
Company pension (Erm… auto enrolment. All eligible employees are now auto enrolled into a company pension)
20 day holidays plus bank holidays (statutory requirement, not giving any ‘benefit’ here)
Warm and friendly offices (They put the heating on occasionally and may say hello to you).
I know. They’re really selling the sizzle on this one aren’t they?
If you’d like help with making your job adverts better, then don’t hesitate to get in touch.